Your business success comes down to one thing: selling more.
You want a bigger audience? “Sell” more of your free stuff.
You want to make more money? Sell more of your paid stuff.
You want to change the world? Sell more. Hobbies don’t change the world.
Selling is the essence of any business.
And the sales process always starts with an irresistible offer.
Nicolas Cole has built a multi-million dollar ghostwriting agency through cold messaging. How? Irresistible offers.
Dan Koe has sold millions of worth of his digital products. How? Irresistible offers.
Irresistible offers:
- Create instant pull
- Make people read all you have to say (so don’t tell me short attention spans are the problem)
- And most importantly, make people buy from you.
There are two parts of an irresistible offer: